MB-220 Exam Preparation Material with New MB-220 Dumps Questions [Q49-Q71]

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MB-220 Exam Preparation Material with New MB-220 Dumps Questions

MB-220 2022 Training With 145 QA's

NEW QUESTION 49
You are creating a customer journey.
You want to control the actions based on choices the contact makes and control the speed at which those actions happen.
Which three types of tiles are available to control the flow to meet your needs? (Choose three.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.

  • A. Decision point
  • B. Splitter
  • C. Trigger
  • D. Scheduler
  • E. Internal action item

Answer: A,C,D

 

NEW QUESTION 50
You are a marketing administrator.
You need a marketing form that will only accept contact information and allow opt-in to emails.
What kind of form should you create?

  • A. Landing Page Form
  • B. Forward to a friend Form
  • C. Journey Form
  • D. Subscription Page Form

Answer: A

Explanation:
Explanation
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/marketing-forms

 

NEW QUESTION 51
DRAG DROP
You are an event coordinator for a company.
You are creating a multi-day conference event that will include multiple sessions and tracks.
For each use case shown below, which track type should be used? To answer, drag each use case to the appropriate track type. Each use case may be used once, more than once or not at all. You may need to drag the split bar between panes or scroll to view the content.
NOTE: Each correct selection is worth one point.
Select and Place:

Answer:

Explanation:

Section: Topic 7, Manage events and webinars
Explanation/Reference:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-event

 

NEW QUESTION 52
Note: This question is part of a series of questions that present the same scenario. Which question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.
Your marketing team is asking you questions about how marketing emails can be used for the campaigns they wish to launch.
You need to explain how these types of messages differ from the person-to-person messaging they already use in order to correctly help your marketing team to understand the difference between Traditional Emails and Marketing Emails.
Solution: You tell the team that Traditional Emails are hosted on the Dynamics 365 server.
Does this meet the goal?

  • A. No
  • B. Yes

Answer: A

Explanation:
Explanation
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/prepare-marketing-emails

 

NEW QUESTION 53
You have been tasked with creating a customer journey for leads located in the Northwestern United States.
Which two conditions must be true in order for the lead to receive your customer journey? Each correct
answer presents a complete solution.
NOTE: Each correct selection is worth one point.

  • A. The lead must be associated with a contact record.
  • B. Bulk Email must be set to "Allow".
  • C. Follow Email must be set to "Allow".
  • D. The lead must be associated with an account record.

Answer: A,B

 

NEW QUESTION 54
As a marketing operations lead, you have recently been hired to manage a team using Dynamics 365
Marketing.
The team sends subscription-based newsletters on a regular basis, and they have set up a subscription center in
Dynamics 365 Marketing. They now need to create links in each newsletter to the subscription center, so that
customers can manage their communication settings.
How should you instruct the team to ensure links to the subscription center appear in their newsletters?

  • A. In the email Designer, use Content Assist in the text editor to select the SubscriptionCenter element
    under the Dynamic Content menu.
  • B. In the email Designer, in General Layout properties of the email template, select "Include Subscription
    Center Link."
  • C. Create an HTML link in each email to direct customers to the subscription center.
  • D. In the email Designer, Drag the Subscription Center item from the Toolbox to the email canvas to create
    the link.

Answer: A

Explanation:
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/set-up-subscription-center

 

NEW QUESTION 55
In preparing for going live with your customer journey you select "Check for Errors" in the command bar.
Which three functions does this command provide? (Choose three.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.

  • A. makes sure all required marketing emails and pages are assigned and published
  • B. makes sure all required target segment(s) meet your goals
  • C. checks to ensure prerequisites are met
  • D. checks for common errors and shows an error message with advice for fixing them
  • E. checks for active links to the marketing services that host your email messages

Answer: A,C,D

Explanation:
Section: Topic 6, Manage customer journeys
Explanation/Reference:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/customer-journeys-create- automated-campaigns

 

NEW QUESTION 56

You have been asked to create a report that shows your company's customer journeys by status reason.
Which Status Reasons correspond to the descriptions? To answer, drag the appropriate Status Reason to the correct description. Each Status Reason may be used once, more than once or not at all. You may need to drag the split bar between panes or scroll to view the content.
NOTE: Each correct selection is worth one point.

Answer:

Explanation:

Explanation

References:
https://docs.microsoft.com/en-us/dynamics365/customer-engagement/marketing/go-live

 

NEW QUESTION 57
You are a functional consultant working at a company that is running campaigns on LinkedIn.
You have been tasked with syncing leads from LinkedIn to Dynamics 365 Marketing.
You would like all leads acquired from your LinkedIn campaigns to create a new Lead and Contact record in
Dynamics 365 Marketing. You do not want duplicates created when they are existing Leads and Contacts in
the system.
Which five steps should you perform in sequence? To answer, move the appropriate steps from the list of steps
to the answer area and arrange them in the correct order.

Answer:

Explanation:

Explanation
Graphical user interface, text Description automatically generated with medium confidence

Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/linkedin-lead-gen-integration
https://docs.microsoft.com/en-us/dynamics365/marketing/linkedin-configuration

 

NEW QUESTION 58
Note: This question is part of a series of questions that present the same scenario. Which question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.
Your marketing team is asking you questions about how marketing emails can be used for the campaigns they wish to launch.
You need to explain how these types of messages differ from the person-to-person messaging they already use in order to correctly help your marketing team to understand the difference between Traditional Emails and Marketing Emails.
Solution: You tell the team that results as click-thrus, opens and forwards are recorded for Traditional Emails.
Does this meet the goal?

  • A. No
  • B. Yes

Answer: A

Explanation:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/prepare- marketing-emails

 

NEW QUESTION 59
You are creating a multi-day conference event that is attended by attendees. The attendees will require hotel
accommodations.
You need to block off rooms for single occupancy, double occupancy and suites at the hotel.
Which method should you use to accomplish your task?

  • A. Create a hotel record and then a hotel room reservation record for each room type.
  • B. Create a hotel record and then a single hotel room reservation record for all room types.
  • C. Create a hotel record and then a single hotel room allocation record for all room types.
  • D. Create a hotel record and then a hotel room allocation record for each room type.

Answer: D

Explanation:
Explanation
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/invite-register-house-event-atte

 

NEW QUESTION 60
Note: This question is part of a series of questions that present the same scenario. Which question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.
You have created a lead scoring model for a marketing effort. The lead scoring model has 3 grades: Cold, Warm and Hot.
After a week you notice that no one has received any scores from your model.
Solution: You click the Go Live button.
Does this resolve your issue?

  • A. No
  • B. Yes

Answer: B

Explanation:
Section: Topic 4, Manage leads
Explanation/Reference:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-lead-scoring

 

NEW QUESTION 61

You are a functional consultant. You need to edit a live web page that contains a form used for holiday offers.
The page, and form, are visible to the outside world.
Which five steps, in sequence, are needed to complete your task? To answer, move the appropriate actions
from the list of actions to the answer area and arrange them in the correct order.

Answer:

Explanation:

Explanation

Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/create-deploy-marketing-pages

 

NEW QUESTION 62

You are the administrator at Contoso, Ltd. You need to create a marketing email to notify customers when a
card has been abandoned on the company website.
Which five actions in sequence are required to create an email that is ready to send? (Choose five.) To answer,
move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

Answer:

Explanation:

Explanation

References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/create-marketing-email

 

NEW QUESTION 63
Note: This question is part of a series of questions that present the same scenario. Which question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.
You have created a lead scoring model for a marketing effort. The lead scoring model has 3 grades: Cold, Warm and Hot.
After a week you notice that no one has received any scores from your model.
Solution: You lower the Sales Ready Score.
Does this resolve your issue?

  • A. No
  • B. Yes

Answer: A

Explanation:
Section: Topic 4, Manage leads
Explanation/Reference:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-lead-scoring

 

NEW QUESTION 64
Note: This question is part of a series of questions that present the same scenario. Which question in the series contains a unique solution that might meet the stated goals. Some question sets might have more than one correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions will not appear in the review screen.
Your marketing team is asking you questions about how marketing emails can be used for the campaigns they wish to launch.
You need to explain how these types of messages differ from the person-to-person messaging they already use in order to correctly help your marketing team to understand the difference between Traditional Emails and Marketing Emails.
Solution: You tell the team that Traditional Emails are able to be used in customer journeys.
Does this meet the goal?

  • A. No
  • B. Yes

Answer: B

Explanation:
Explanation
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/prepare-marketing-emails

 

NEW QUESTION 65
Your sales team often request reports on Lead Source Effectiveness. They want to know which marketing campaigns, events, and web contacts generate the most qualified leads, and ultimately the most revenue.
How can you use tools in Dynamics 365 Marketing to generate this report?

  • A. Navigate to Contacts, select the appropriate Contact View, click on Run Report, and select Lead Source Effectiveness.
  • B. Navigate to Leads, click on Insights, then select the Lead Source Effectiveness tab.
  • C. Under Customer Journeys, go to the insights section for each journey that generates Leads, download the appropriate data, and aggregate it into a separate spreadsheet.
  • D. Navigate to Leads, select the appropriate Lead View, click on Run Report, and select Lead Source Effectiveness.

Answer: D

Explanation:
Reference:
https://neilparkhurst.com/2019/02/27/mb-210-microsoft-dynamics-365-for-sales-sales-reports/

 

NEW QUESTION 66
You are a Dynamics 365 functional consultant.
Your company hosts multiple events. Some of the event information can be standardized into an event
template.
Which three settings can be used in a standard event template? Each correct answer presents a complete
solution.

  • A. Event sessions and speakers
  • B. Event passes
  • C. Event payment
  • D. Event venues
  • E. Event team members

Answer: A,B,D

Explanation:
Reference:
https://docs.microsoft.com/en-us/dynamics365/marketing/event-templates

 

NEW QUESTION 67
You are a marketing professional for Contoso, Ltd.
You have set up a webinar event showcasing the new features of a new product. On the event record, you have set Allow anonymous registrations to Yes. When you check the portal website, you notice that you must create a registration account to register for the event.
Why might the event require you to register anonymously, despite the setting above?

  • A. Your portal is a site hosted externally.
  • B. Your portal is a site hosted by Dynamics 365 Portals.
  • C. You must republish the event.
  • D. Your portal is Dynamics Native Portal.

Answer: A

Explanation:
Section: Topic 7, Manage events and webinars
Explanation/Reference:
References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-event-portal

 

NEW QUESTION 68
Note: This question is part of a series of questions that present the same scenario. Each question in the series
contains a unique solution that might meet the stated goals. Some question sets might have more than one
correct solution, while others might not have a correct solution.
After you answer a question in this section, you will NOT be able to return to it. As a result, these questions
will not appear in the review screen.
You are a marketer at Contoso Inc.
In the past month, the marketing department has been sending customer satisfaction surveys to customers
whenever an opportunity is won. They have received over 4,500 responses.
You are analyzing the customer satisfaction survey, and do not see any results for the Net Promotor Score
(NPS) question in the Satisfaction Metrics Report. You want to see these results.
Solution: You refresh the satisfaction metrics report.
Does this solution meet the goal?

  • A. No
  • B. Yes

Answer: A

Explanation:
Reference:
https://docs.microsoft.com/en-us/dynamics365/customer-voice/satisfaction-metrics

 

NEW QUESTION 69

Your company is expanding its service offering to people who live in Europe.
You must configure your marketing system for compliance with European privacy requirements.
Which three activities should you perform in sequence? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.

Answer:

Explanation:

Explanation

References:
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/gdpr

 

NEW QUESTION 70
You use Dynamics 365 for Marketing to obtain detailed analytical views to help you understand your impact and learn which marketing instruments work best for your audience.
You need to track response data regarding how your contacts react to your various marketing initiatives.
Which three sources of analytical data are available to you regarding your marketing initiatives? (Choose three.) Each answer presents a complete solution.
NOTE: Each correct selection is worth one point.

  • A. Insights by Contact will be available to you on individual contact records and on the account with which the contact is associated.
  • B. The insights aggregating results from all emails sent in a certain timeframe will be available on your Email Marketing Dashboard.
  • C. Insights measured over all recipients of a single segment over all channels will be available on the Segment Insights form.
  • D. Survey insights measured over all respondents will be available on the Survey Insights form.
  • E. The insights you receive will be measured over all recipients of a single activity and by all activities for a single recipient.

Answer: A,B,E

Explanation:
Section: Topic 8, Configure and analyze customer responses

 

NEW QUESTION 71
......


Step 3: Use Practice Tests

The last step in the preparation process for the Microsoft MB-220 exam is self-evaluation. This step involves the use of practice tests and sample questions to assess your understanding of the material.


Specialists willing to explore the possibilities in the Microsoft Dynamics Marketing skill area can easily accomplish this goal with the Microsoft MB-220 exam. It provides an IT practitioner to hone the learned expertise and enjoy better career resistance and functionality.

 

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