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Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:

1. When you add a Conversion Tracking Tag to a Conversion Acknowledgement page, each time a visitor completes a transaction, conversion credit will be attributed to the sourcing campaign by default.
Which name-value pair should you append to the Conversion Tracking Tag to clear the cookie in order to eliminate potential duplicate reporting?

A) tracking=first
B) action=once
C) action=last
D) action=single
E) tracking-once

2. There was an issuewith the Event Data Feed export because its output was comma delimited, but the requirement was for it to be tab delimited.
Where should you configure this specification?

A) In the export wizards, under the Source section, select the option "Comma delimited".
B) In the Connect Event Data Export configuration, in the Target Field section, select the "Fields are delimited by" option.
C) In the Account Administration screen, there is a section "Accepted Delimiters". Change this default to tab.
D) In the Account Administration screen, there is a section "Fields are delimited by", Change this default to tab.

3. An SSH2 key pair can be created to be used for authentication to establish a secure connection between your server and the Oracle file server.
Which key from the client key pair must you send to Responsys?

A) Secure
B) Master
C) Private
D) Public

4. You declared a field, FIRST_NAME, from your profile list in your campaign.
What is the correct RPL syntax to personalize your content with the first name of your customer in the email campaign?

A) $FIRST_NAME
B) {FIRST_NAME} $
C) $ {FIRST_NAME}
D) {FIRST_NAME}

5. You are planningan integration of Salesforce.com and Responsys. You navigate to the Account Administration screen to configure the access to Salesforce.com, but the configuration options are not available.
What is the reason for this?

A) You must first create a new Salesforce Connect job to enable the automated data feed between the Salesforce.com and Responsys contacts lists.
B) You need to create a new user specifically for Responsys from within the Salesforce.com application.
C) Responsys Customer Support must first enable the Salesforce integration functionality before the Account Administrator can configure the access between Salesforce.com and Responsys.
D) You need to work with Salesforce.com technical resources to configure the gateway to Responsys from within the Salesforce.com application.

Solutions: